And what we wanted to talk about in the book is, suppose the first day at work, we’re putting you in touch with the history of the organization and the great stories from the organization. I think selfies are an attempt to make memorable things that fundamentally aren’t very memorable. I don’t think we drew it in the book, but thank you for that. And I think the memory of the moment versus the moment that matters is, I think, a key distinction that we would like to draw. But is it a useful piece of it? And what’s the role of kind of creating a memory of that moment versus creating a moment that you remember?Ĭhip: Yeah. It’s not something you talk about in the book. And I’m wondering whether, certainly in this age of selfies, where we’re taking pictures at every moment, whether that’s a losing attempt at trying to augment moments to the memorable, or whether that’s a useful piece of it. Literally, in my memory I have that photograph as opposed to the moment itself. Peter: When I think of memorable moments in my life when I really look back at memorable moments, and I look back at the photographs that I took in my life, I realize there’s an incredible correlation, and that my memory is constructed as much by the photographs that I took in those moments as they are by the moments themselves. And why don’t we take control of that, as opposed to letting it happen to us? And so there are the things that we can do to make moments for meaningful for ourselves and for the people around us. What we remember are a handful of dinners and spending moments with our family. We can’t run the film strip of the vacation. We go on a vacation for two weeks, we don’t remember the whole two weeks. I think it’s important because those are the things that we remember, so the things that we take away from life. But why is it important in life to have these defining moments? Why not just live your life the way you’re living a life? What’s the importance of making a moment, a moment or having? Why is it important that that first day of work is a memorable, impactful moment?Ĭhip: Yeah. Peter: And you define a moment as sort of a short experience that’s both memorable and meaningful, and this sounds like maybe a silly question. And so the amount of inattention that we pay to really important moments for people is just shocking to Dan and I. And so they take you to your cubicle, and the computer’s not quite hooked up and there are cords dangling, and somebody thrusts an employee manual in your hand, and says, “Well, I’ve got to run off to a meeting, but maybe you could read this for a while,” and so you spend the morning reading about expense policy and sexual harassment policy, which is actually shockingly more relevant today than it was six weeks ago, but it’s not the ideal first day. It’s a huge day for the employee, but the typical employer, you wander up and you introduce yourself to the receptionist, and that person’s really happy to see you, but they actually thought you were coming in next Tuesday. Why this one?Ĭhip: There are so many moments that we have in our lives that are incredibly important, and we’re good as a culture about thinking about birthdays and retirement dinners, but there are so many moments that pass unacknowledged, and yet those moments can have great impact if we take a little bit of time to think about them, so consider the first day at work. Peter: So Chip, what led you to write this book? You’ve written, this is your fourth book. Chip, thank you so much for being on the Bregman Leadership Podcast. They also wrote Decisive a few years ago, and they are out with a new book, The Power of Moments: Why Certain Moments Have Extraordinary Impact. I really loved it and had already given it to some clients. I had already read Made to Stick, which I thought was an absolutely fantastic book. Chip and I met right around when he and Dan, together they write as a brother duo, Dan and Chip Heath, they were writing Switch: How to Change Things When Change is Hard, and we spoke about that book. We are lucky enough to have with us today, Chip Heath. This podcast is part of my mission to help you get massive traction on the things that matter most. I’m Peter Bregman, your host and CEO of Bregman Partners. Peter: Welcome to the Bregman Leadership Podcast. Please note: this transcript is unedited.
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